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Racial Equity Coaching
You don't have to be
in the business of anti-racism In order to be an anti-racist business Through Racial Equity Audits and Coaching, I help business owners strengthen and integrate your anti-racist framework, bringing your racial equity commitments to life in your business
It can be difficult for sole proprietors to see how whiteness shows up in our enterprises But it's there, especially (yet not exclusively) for white business owners |
I can’t praise Martha sufficiently without first confessing that I was likely not an easy client. My business concept was vague when I approached her, and while I was adamant about what I didn’t want, I wasn’t at all clear about what I did. Patience, calm and knowledge are the tools Martha used to quell my resistance to technology. She even managed to happily engage me with the process—this is no small feat! |
Martha is an ideal person to do racial equity work with. She helped me to understand my own whiteness and how it shows up in my business set up, how I engage with my clients, and how I relate to the world at large. The Racial Equity Audit was far deeper than how to make my business politically correct. It’s an exploration that has given me the ability to move towards a hard and painful situation in our world--with humility and the ability to speak to it without fear or anxiety of doing it wrong. I'm able to be take responsibility for my whiteness with more integrity and less defensiveness. Each time Martha shows up on Zoom, I present her with another of those dilemmas that comes with running your own business. She has a Mary Poppins bag of tricks and a contagious way of tackling problems. She coaches me without judgment to a resolution each time. |
Martha is an absolute pleasure to work with. She built my private practice website from the ground up. She coached and educated me through the process with great patience, computer prowess and adept insight despite my novice computer ability. She closely listened to my vision for the presentation, content and usability for my website. I was doing too many things at once and going crazy, as many self-employed people do. Martha turned my business (and life) from a scattered 15-ring circus to juggling just a few plates at once — much more doable! She helped me set up a work/life infrastructure that matches the way my brain works. Now I feel nourished by my business instead of panicked about it. |
Well-conceived visions often come without road maps.
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Manage a TransitionA new skill, a reconceived service, a different look and feel: whether your business calls for a sudden jump or a slow build, we'll start with a thorough look at where you want to go and what needs to happen between here and there. Then we'll pool skills, resources and creativity to plot out a course that centers priorities and minimizes overwhelm.
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Create System EaseWe'll seek out the parts of your business that make you cringe - from video conferencing to passwords, device syncing to sales pitches - and replace them with ease, flow and efficiency. With your favorite notebook or the latest app, we'll build an infrastructure of coordinated systems that works for how you learn and how you organize.
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Personalize the PathWhat motivates you, and what gets in your way? By leveraging your enthusiasms, exploring your hesitancies and sitting with your resistances, we'll invite your more human aspects to influence the path to your self-employment goals. Hand-holding, back-patting, confidence-fluffing and sound-boarding are key services in the mix.
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Self-Employment Business CoachingSole proprietors can do a lot...but none of us can do everything. I bring an ease to your enterprise by assessing what you like and what you don't, what you can do yourself and what you prefer not to, and what vision you're heading toward. Together you'll scratch, refine, hone or polish your business operations, marketing and outreach, technical systems and/or motivational outlook.
Bring me in for a single project, a constellation of systems needing coordination, or fires needing to be handily extinguished. The goal of my coaching is to help you create systems you can manage independently or with well-matched ongoing resources. |
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Racial Equity Business Coaching
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Unrecognized elements of white dominant culture work against whatever healing for the world your business offers. In this three-session package, I partner with you to reveal the values and stances your business structure upholds. With this honest assessment in hand, you can make more honorable decisions, plans and commitments.
Using thought-provoking reflections, joint exercises and homework curated to your needs, skills and situation, you'll cultivate a framework through which to evaluate your business, your commitments and your world. This is an initial assessment that creates an informed place to launch from, should you choose to refine your business operations or deepen your anti-racist actions.
Plan to enter into this conversation honestly, with a desire to take responsibility for your learning, impact and choices. Self reflection is the name of the game; judgment is not.
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Martha's Racial Equity Audit is one of the most valuable things I think I’ve ever done - certainly for myself, and for my business, too. It’s had a huge impact on me. The way Martha worked with the defenses I knew about, and the ones I didn't, was remarkable. She is gentle, forthright, insightful and brilliantly able to help me let things in I'd long been keeping out. Details:
Fee: $2000
Each Racial Equity Audit includes:
Learn more from Frequently Asked Questions
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I am an educator by training, with professional experiences spanning the inner life and out-of-doors, both intellectual content and physical skills, with individuals and groups of hundreds. Not inclined to travel frequented routes, my career has included teaching qigong to people with cancer, collaborating on strategic improvements to child welfare and leading mountaineering courses for groups ranging from youth-at-risk to executives. An enduring interest in relationships of power has informed my studies, career choices and persistent questions. I've studied the psychology of secrecy, co-founded an off-the-charts democratic school and doggedly pursue personal and societal accountability in the terrain of whiteness, anti-racism and racial equity. When my grandparents arrived in the U.S. as Eastern European Jews early last century, they were considered ethnic minorities, an oppressed class. Everything changed when they were assimilated into whites. Two quick generations later, I have the power, access and privilege typical of those who benefit from white affirmative action and generational wealth building. My strong belief is that I (and others like me) are morally and ethically responsible for rectifying the disparities caused by white supremacy culture. My work is a reflection of this commitment. |
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